A café loyalty programme built around real orders

Most guests will not download a loyalty card app for one café. In Café QR, the card lives on your own menu: when a member opens your QR menu on their phone, their stamp card shows at the top, in your café's colours, with the reward to come. Anyone who has not joined sees the deal and a link to join.

Joining asks for a name, a phone number or email, and a birthday if they want birthday treats. It is separate from paying, and ordering never depends on it.

• ✓No app to download and no card to carry
• ✓The member's card on your QR menu
• ✓Join from the menu or at the till

Set it up in four steps on the Customers page, with a live preview of the guest's card beside you: how it works, how many stamps or points, what members get, and how they join. Choose a stamp card of 6, 8, 10 or 12 stamps with an optional minimum spend, points towards up to four rewards, or both. There are no tiers to manage.

A stamp or points are added by themselves when an order linked to the member's phone number is paid, at the till, from the table or online, so nobody stamps cards at the counter. A full card gets a free item, money off or a percentage off, and members can use it at the till, on your QR menu or online. Points are spent on rewards at the till.

• ✓Stamps and points added when the order is paid
• ✓Full cards used at the till, on the QR menu or online
• ✓Welcome stamps for new members
• ✓Notes, tags and birthdays on each member

• See everything in customer loyalty →

Joining your loyalty programme does not mean agreeing to marketing. Guests choose separately whether to hear from you by WhatsApp, text or email, and each choice is recorded with when and where they made it. Guests who say no still collect their stamps.

Every message has an unsubscribe link, and you can see your members list and manage offers from the owner dashboard.

• Read the café loyalty consent checklist →

The contact belongs to the relationship between the guest and the café. Café QR provides the software used to collect the choice and manage the list; it is not a consumer marketplace competing for the same customer. You can download your members list as a CSV file at any time.

That gives an independent café a straightforward way to contact regulars about a genuine offer, a new menu item or a quieter service period.

• Explore 12 café loyalty ideas →

Birthday, win-back and reward-ready messages can send themselves to members who agreed to that channel, and a win-back can be timed to each guest's usual visits. Before sending a one-off offer, make sure it matches what the guest agreed to receive.

Loyalty is included in every plan. The ordering and payment features work the same whether or not the café sends marketing messages.

• ✓Separate opt-in for each channel
• ✓Unsubscribe controls for guests
• ✓Customer and offer management for the café owner

• QR ordering vs delivery apps: who owns your customers →